Passion For Fashion

Joining style and substance well can be a daunting task. In the clothing industry you can often find that style is put in to the designs more than substance, which is why you often get clothes that look great but then fall apart. Work wear clothing is the opposite and tends to be mostly functional with little style.

Lots of fashion brands today are trying to combine the two in perfect unison by producing stylish clothes that last. Many of these brands began life within the extreme sports scenes. Imagine if you were a skateboarder and you were constantly ripping your best jeans and t-shirts as you?re trying to perfect the perfect kick flip or no comply. This is why most skate, surf and streetwear clothing is stylish yet strong.

Brands like WeSC and Addict clothing made names for their brands with their innovative fashion styles that can take a large amount of wear and tear. The Addict Clothing Co make clothing that is heavily camouflaged and strong yet unique and stylish. WeSC are a label from Sweden that create clothes that stand out and are durable.

Streetwear clothes tend to have loops and pockets that can be used to hold street art accessories. Many brands use different materials and designs on their clothing. Supreme Being is a clothing brand from Great Britain that tend to include useful and innovative design ideas in their clothes. Lots of SupremeBeing designs are designed to make life easier while others are just cool. Paul Frank created Julius the Monkey using vinyl and has always been innovative in his work. Having different unique creations remain part of Paul Frank Industries mantra.